Who We Are

A note from our founder,
Alyse Maslonik

“At RedefinED, our company’s work is personal. Two decades ago, I was fortunate enough to receive an Educational Improvement Tax Credit (EITC) scholarship, and it proved to be one of the most consequential turning points in my life. This scholarship provided me with opportunities, opening doors and shaping the trajectory of my future. That experience left an indelible mark on my heart, and it ignited a fire within me to ensure that every child has access to the same life-changing opportunities. My goal is to make sure that those same scholarship funds reach every deserving child, while helping schools grow their revenue for a strong financial future.

At RedefinED, this mission is at the core of everything we do. We strive to raise awareness, secure funding, and create pathways for children to receive scholarships through the EITC program and help schools create a solid financial foundation. We work tirelessly to ensure that every dollar counts and every child’s educational journey is supported.
Together, we are making a difference in the lives of countless children while providing schools with the revenue-generating tools they need to succeed. We look forward to working with you, as we continue to change lives- one scholarship at a time.”

Grow your school funding with our no risk guarantee*

*Please refer to the no-risk clause in our contract for details

Where Are We Going?

PA Is Our Home

But We're Looking To Make An Impact Nationwide!

Follow us on our journey

A parent’s perspective- Brooke’s story

As part of a two-parent working household leading a modest lifestyle, the prospect of affording private education seemed remote. Consequently, our children attended public school, which served them well until Ema reached high school. Despite her initial enthusiasm and involvement in extracurricular activities, a noticeable change occurred in 7th grade. Ema’s reluctance to attend school and withdrawal from her usual interests signaled a need for alternative options.

Despite my proximity to the private school environment, I initially dismissed it due to perceived financial constraints and concerns about its rigidity and exclusivity. However, my perspective shifted after discovering the extent of financial aid and scholarships available. Confronting my misconceptions opened my eyes to the reality that the prevailing narrative surrounding private schools did not accurately reflect the opportunities they offered.

Witnessing Ema flourish within her new academic community, participating in activities she loves, and most importantly, regaining her happiness, solidified my belief in the transformative power of private education. I share this personal journey because I know I am not alone. Countless parents face similar dilemmas, unaware of the potential solutions private schools can offer.


Increase Your Tuition Revenue. Grow Your Enrollment

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